Michel H. van Osch is a business process automation advocate and channel sales professional with deep expertise in no-code workflow solutions and digital transformation.

With a pragmatic, results-driven approach, Michel helps organizations of all sizes understand how to streamline operations, reduce manual workload, and drive efficiency — without the complexity of traditional software development.

Michel writes about the intersection of business strategy and process automation, covering topics such as no-code platforms, digitization trends, workflow design, and how modern tools like Google Workspace can be leveraged to tackle real operational challenges — from labor shortages to customer satisfaction and productivity gaps. Known for translating complex automation concepts into clear, actionable insights, Michel brings a practitioner's perspective to every topic he covers — making his writing equally valuable for business leaders and the IT teams supporting them.